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Capital BlueCross hosts community health care forums focused on managing costs while maintaining quality

Featuring renowned author, documentary filmmaker and reporter T.R. Reid

HARRISBURG, Pa. (April 24, 2012) – Capital BlueCross is hosting community forums in central Pennsylvania and the Lehigh Valley to help the business community better address the rising cost of health care. Nationally known author, filmmaker and reporter T.R. Reid is the keynote speaker and will discuss his latest documentary: “U.S. Health Care: The Good News," which examines how some communities around America -- from big cities to rural communities -- have found ways to manage health care costs while still providing high-quality care.

Open for registration to the public, these forums will take place 11 a.m. to 2:30 p.m. on May 2 at ArtsQuest Center at SteelStacks in Bethlehem, and then from 8 to 11:30 a.m. on May 3 at the Hershey Lodge in Hershey.
An enlightening health care panel discussion will follow T.R. Reid’s keynote address at both locations, featuring local business leaders:

• Amy Burkett, Senior Vice President of Production, PBS 39 WLVT (Moderator)
• Mariann Cameron, Coordinator, Global Health and Wellness Department Air Products
• Tom Croyle, President, Lehigh Valley Business Coalition on Health Care
• David Emmert, President, Project Access Lancaster County
• Gregory Smolin, President, CEO and Co-founder of AllBetterCare Urgent Care Center

• Nell McCormack Abom, Emmy-Winning Host – SMART TALK at WITF TV (Moderator)
• Daniel P. Chirico, CFO and Treasurer, Bell and Evans
• Tom Croyle, President, Lehigh Valley Business Coalition on Health Care
• David Emmert, President, Project Access Lancaster County
• Gregory Smolin, President, CEO and Co-founder of AllBetterCare Urgent Care Center

“Everyone who is interested in learning how to better manage their health care costs will want to attend one of these forums and hear how the national and local experts are already doing it,” said Bill Lehr, Capital BlueCross Chairman & CEO. “We have assembled a keynote speaker and a cast of panelists who are experiencing the challenges of trending costs, yet have creatively figured out how to still successfully run a business, keep employees happy and stay financially strong.”

Capital BlueCross has a long history of bringing innovative programs and resources, like these forums, to its members and the community to help reduce cost, increase quality and improve satisfaction. These two forums are part of a series that have been offered to the community for the past three years.

Anyone interested in registering for one of the forums can do so by going to and typing “health care forum” into the search feature.

The following companies have partnered with Capital BlueCross and are forum sponsors: Central Penn Business Journal, CVS Caremark, Eastern Pennsylvania Business Journal, Ethicon Endo-Surgery, Greater Lehigh Valley Chamber of Commerce, Hershey Entertainment & Resorts, Magellan Health Services, McKesson, McNees Wallace & Nurick LLC, M&T Bank, Morgan Lewis & Bockius LLP, PinnacleHealth, Sacred Heart Hospital, Saul Ewing, WITF and WLVT.

Capital BlueCross is the leading health insurer in its region, providing health insurance coverage to residents in central Pennsylvania and the Lehigh Valley.

Capital BlueCross is committed to making health insurance simple for its customers and members through all the stages of life by offering nationally acclaimed customer service and a full range of innovative benefit programs for groups and individuals at competitive prices.

By establishing a culture of caring, Capital BlueCross constantly strives to do more in order to deliver more for the men, women and children who depend on the company for their health insurance needs. Capital BlueCross has been providing medical value to the people and communities of central Pennsylvania and the Lehigh Valley for more than 70 years and employs over 1,800 people in the region.

Headquartered in Harrisburg, Pa., Capital BlueCross is an independent licensee of the Blue Cross and Blue Shield Association.

More information about Capital BlueCross and its subsidiaries can be found by going to