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Capital Blue Store Hosts Free Healthy Eating Class for Kids 

HARRISBURG, Pa. (Jan. 8, 2013) -- With child obesity becoming a growing concern among today’s youth, it is vitally important to teach kids healthy eating habits at a young age. That is why Capital BlueCross is offering The OrganWise Guys, a free program about healthy eating for kids ages 8-10. 

The class will be held from 1:30-3:30 p.m. on Jan. 12 at the new Capital Blue retail center located at the Promenade Shops in Saucon Valley. Parents and children can expect a fun learning experience that will bring the human body to life as friendly organ characters. Everyone will learn how healthy eating can have a positive impact on a person’s outward appearance, but also has important health implications to organs and vital functions internally. The class will also include healthy snacks for the participants. Parents can observe the class, or take advantage of the store’s many services, such as the free wi-fi. 

“Children need guidance and often a little nudging when it comes to taking care of their health,” said Tom Peluso, retail center director. “With programs like The OrganWise Guys, we want people to look at Capital Blue as the place to start on the right track to better health.”

To register for the The OrganWise Guys class and get a good start on finding a healthy place for your child, please call 1-855-505-2583. There are a limited number of spots available in the class. 

The OrganWise Guys is one of a series of on-going programs offered to the public at the Capital Blue store, which opened in December 2012. Capital Blue is a health and wellness store focused on customer choice and healthy living, and is designed to provide one-stop shopping to explore insurance options and discover fun ways to engage in good health. 

For more information about Capital Blue, and to review the calendar of up-coming events, please visit

About Capital BlueCross 
In 2013, Capital BlueCross is celebrating 75 years of serving central Pennsylvania and Lehigh Valley residents and businesses as the region’s leading health insurer. Through community partnerships and by collaborating with area health care providers, Capital BlueCross brings innovative services and clinical solutions to the marketplace, while expanding and diversifying its comprehensive product portfolio. Committed to delivering medical value to its communities, Capital BlueCross focuses on improving patient satisfaction, enhancing quality of care and reducing costs. The company continues to lead the change in the industry by meeting the evolving health needs of its customers, most recently by entering the retail market and building a first-of-its-kind health and wellness store in the Lehigh Valley called Capital Blue. Headquartered in Harrisburg, Pa., Capital BlueCross is an independent licensee of the Blue Cross and Blue Shield Association, employing more than 1,800 people. More information about Capital BlueCross, its family of businesses, and its offerings for individuals and employers, can be found at