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Free screenings for oral cancer just one of a number of Dental health activities slated for the Capital Blue store

Capital BlueCross draws attention to National Children’s Dental Health Month
HARRISBURG, Pa. (Feb. 14, 2013) – Capital BlueCross is providing free oral cancer screenings and dental health education at the Capital Blue store at the Promenade Shops in Saucon Valley on Feb. 18. The activities are in support of February being National Children’s Dental Health Month.

Licensed dentists will perform quick screenings, and visitors can also tour the Miles of Smiles mobile dental clinic that will be on display outside of Capital Blue. Capital BlueCross partners with the Lehigh Valley Health Network to bring Miles of Smiles to children in the Allentown area to help fight tooth decay.

The team of dentists will be available to discuss dental health throughout the day. Additionally, there will be interactive children’s programs held at the Capital Blue Kids Zone play area, focusing on the correlation between calcium and strong teeth. All activities will begin at 10 a.m. and run through 3 p.m.

“We invite the public to come and take advantage of this free day of learning about dental health,” said Jenn Natalie, Capital Blue assistant director. “It is vital for children to get in the habit of brushing twice a day and to understand how important it is to take good care of their teeth. By preventing tooth decay and gum disease early in life, children can look forward to a lifetime of strong teeth and better overall health.”

Capital Blue is a health and wellness store focused on customer choice and healthy living, and is designed to provide one-stop shopping to explore insurance options and discover fun ways to engage in good health. More information about Capital Blue can be found at www.capitalbluestore.com.

About Capital BlueCross 
In 2013, Capital BlueCross is celebrating 75 years of serving central Pennsylvania and Lehigh Valley residents and businesses as the region’s leading health insurer. Through community partnerships and by collaborating with area health care providers, Capital BlueCross brings innovative services and clinical solutions to the marketplace, while expanding and diversifying its comprehensive product portfolio. Committed to delivering medical value to its communities, Capital BlueCross focuses on improving patient satisfaction, enhancing quality of care and reducing costs. The company continues to lead the change in the industry by meeting the evolving health needs of its customers, most recently by entering the retail market and building a first-of-its-kind health and wellness store in the Lehigh Valley called Capital Blue. Headquartered in Harrisburg, Pa., Capital BlueCross is an independent licensee of the Blue Cross and Blue Shield Association, employing more than 1,800 people. More information about Capital BlueCross, its family of businesses, and its offerings for individuals and employers, can be found at capbluecross.com.